A Power Hub for a Powerhouse Coach
Connie Kercher
Elite Entrepreneur Coach
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The Challenge
Connie’s business had grown, but her website hadn’t kept up. Her online presence no longer reflected the depth, clarity, or professionalism of her coaching practice. She needed:
- A structure that matched her evolved offers
- Messaging that better articulated her value
- A site that felt as powerful and polished as the work she does
She also wanted it done without months of back-and-forth. Time is valuable.
Project Gallery
Our Process
We started with a deep-dive discovery to shape the structure, voice, and flow of her new site. Her package included:
- A thoughtful refinement of her existing brand elements, using her well-established colors and aesthetic as a foundation for a cohesive and elevated site experience
- Intuitive, user-focused site map and page strategy
- Copy refinement to enhance clarity and tone
- A complete Webflow build—typically completed in just two days, though larger sites like Connie’s receive a full week of dedicated time to ensure every detail shines
- Mobile optimization, web accessibility improvements, and fast-loading page structure
- A CMS-powered Events section so she can easily showcase upcoming opportunities and appearances
- Embedded YouTube integration so her latest videos automatically appear without manual updating
- Strategic navigation and internal linking to guide visitors through the site
- Email opt-in setup and light animation for an elevated, engaging user experience
- Ongoing support options post-launch
Our Outcome
Connie’s new site is bold, professional, and incredibly user-friendly. It finally reflects the caliber of her work—and makes it easier for people to understand how she can help them.
She called the design "stunning"—a perfect mix of elevated aesthetics and her true voice. She’s seen more engagement, more alignment, and more confidence in how she shows up online. The site now works for her: helping her book speaking engagements, serve clients, and grow her impact.
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